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Associate Director

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Having joined Equinox in 2013, Sophie is one of our longest-standing members of staff and, as such, has become a truly invaluable part of the agency’s fabric, culture and DNA. 


Thanks to an MA in International Public Relations from Cardiff University, Sophie’s role as Account Director sees her bring unrivalled thinking and cross-channel expertise to client campaigns.


Working side by side with them at all times, some of these clients include the Welsh Government’s historic environment service, Cadw, and global stationery brand, STAEDTLER.

From creative comms to brand storytelling; media relations to social strategy; traditional to digital: Sophie is the epitome of what it takes to be an accomplished, modern-day marketing and communications all-rounder.


An ever-professional, passionate and pragmatic perfectionist, Sophie’s natural leadership skills mean she’s always willing to share her knowledge to help and better others: whether it’s for clients, fellow staff members or those she serves in her role as a volunteer on the CIPR Cymru committee.

A proud cat person, reluctant runner and avid coffee drinker, Sophie is also a wannabe children’s author who has grand plans for publishing an epic adventure novel one day.

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